Stay Tuned
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Thursday, November 20, 2008

The CW Takes Back Its Sundays

The CW’s little experiment is over…

The network announced today that it is taking back its Sunday nights from Media Rights Capital.
You will recall that the CW sold off its Sunday primetime to the independent studio so it could concentrate on its programming during the week. But the ratings for the MRC shows were so low that they sometimes didn’t even register on the Nielsen meters.

So what will the CW fill its Sunday nights with? Reruns and movies.

And what reruns pray tell? That’s where it gets interesting…

At 5 p.m. are reruns of “Everybody Hates Chris” and “The Game.” But at 6 p.m., it’s reruns of “The Drew Carey Show.” Then, at 7 p.m., it’s reruns of “Jericho.”

And yes, you read that one right…

A movie will air at 8 p.m.

Does the CW really think this lineup is going to score any better? And if the MRC lineup wasn’t costing them anything, then why not just stick with it?

I can hear the Jericho Rangers rallying already…

The changes begin November 30th…